ATOZ Distribution has added to its growing portfolio of high-‐quality watch brands by signing a deal to become the distributor in the UK for Austrian brand Jacques Lemans. The ATOZ team will travel to Switzerland later this week to join the brand on its stand at Baselworld (Hall 1.2/D41), where it will present the watches to UK retailers for the first time.
This is the first time that Jacques Lemans will enter the UK market, though the 42‐year-old watch brand is well developed in internationally with 9,500 stockists in 120 countries in mainland Europe, Asia, Australia, Africa, Russia, South America and the Middle East. Ambassadors for the brand include Academy Award-‐winning actor Kevin Costner, Olympic skier and world champion Anna Veith, and concert pianist Khatia Buniatishvili.
Jacques Lemans also has official sponsorship deals in place around the globe. Recent partnerships include creating white label watches for the UEFA Champions League and the UEFA Europe League and Euro League Basketball Final Four, acting as timekeeper for snow sports events Red Bull Playstreets and Luge World Championship, and sponsoring the Paralympics World Cup ski event in Austria.
The family-‐run watchmaker has a substantial offer, with 600 quartz and mechanical timepieces for men and women. Prices range from £80 to £1,300, and styles range from classic dress watches to sporty chronographs and high-‐tech ceramic models. The watches are made at Jacques Lemans’ HQ in Austria.
ATOZ Distribution co‐founder Tom Kennett said: “We were first introduced to Jacques Lemans at Baselworld a couple of years ago, and we liked the brand immediately. After being in discussion since then, we finally have everything in place to launch the brand in the UK, and Jacques Lemans has a real desire to make it a long-‐term success here.
“The brand is already well established internationally and has been growing steadily every year, which I think is down to the fact that the watches are great value for money. We have been in advanced discussions with some of the leading online players in the UK and will have some announcements to make very soon. We also plan to target the leading independent retailers in the UK with a specially curated selection of Jacques Lemans watches that we feel is right for the market. We hope to have some great meetings out at Baselworld in the coming week.”
Jacques Lemans is the latest in a string of acquisitions for ATOZ Distribution, which has been expanding its brand line up as well as its back‐office facilities in Scotland. It is the
UK distributor for British watch brand Kennett, and represents Brera, Lulu Castagnette and Trendy Junior in the UK.
Read more about this acquisition over at WatchPro.
High res images of the latest Jacques Lemans collections are available on request, and Tom Kennett is available for interview and further comment.
Press contact: 07702798947
firstname.lastname@example.org // www.jacques-lemans.com // www.atozdistribution.co.uk